SAP CRM Training Course Content

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SAP CRM Training Course Content Details

What is SAP CRM

The SAP CRM application is Associate in Nursing integrated client relationship management (CRM) computer codefactory-made by SAP SE that targets business computer code necessities of midsize and enormous organizations all told industries and sectors.SAP CRM training in hyderabad kukatpally
After the acquisition of Hybris in 2013, SAP has step by step realigned their strategy in CRM answer area in the main to taken on the market leader that could be a cloud based mostly answer. in an exceedingly bid to be additional competitive and future targeted, SAP is shifting towards cloud based mostly CRM solutions instead ofancient on-premise CRM.
SAP has currently consolidated their CRM solutions beneath Hybris whole with client Engagement and Commerce. SAP currently offers a spread of solutions beneath following broad functions: for more info click here

SAP CRM Course Content

01.MySAP CRM Solution Overview

  • Overview and Introduction to SAP CRM
  • Foundation & Architecture of mySAP CRM
  • mySAP CRM Marketing
  • mySAP CRM E-Commerce
  • mySAP CRM Channel Management
  • mySAP CRM Sales
  • mySAP Interaction Center
  • mySAP Service
  • mySAP CRM Analytics
  • mySAP Field Applications (with focus on Mobile Service)
  • mySAP CRM for Industries
  • Integration with other MySAP suite of modules

02.CRM Base Customizing

  • CRM Basic data & Customizing settings
    for these objects:
  • Business partner
  • Organizational model
  • Territory Management
  • Product master CRM Business
  • Transactions
  • Overview of generic functions in business transactions
  • Activity Management (including Activity Journal and Groupware Integration)
  • Transaction type and item category Journal and Groupware Integration)
  • Middleware settings:
  • Middleware connections to R/3, APOand CRM
  • CRM Business Partner – CRM Middleware
  • CRM Middleware – Sales and Billing
  • Basic concepts of CRM middlewar

03.“Customer Interaction Center”

  • Architecture landscape
  • Agent functions and processes in the IC
  • Define CIC Profile and Customer Specific Workspaces
  • Define Front-office framework
  • Component Configuration
  • Action Box Configuration

04.“CRM Sales”

  • Architecture and landscape
  • Set up logical system and connection with OLTP R/3 and APO
  • Configuration of the CRM Server – Base Customizing
  • Configuration Web Application
  • Creating Product catalogs
  • Publication of Product Catalog content
  • Create Internet User for order processing
  • Sales Transactions using “Internet Sales”
  • Web Shop Maintenance
  • Q & A

05.Implement CRM- Service

  • Architecture of service modules.
  • Configuration of Service Order processing
  • Service Contract management
  • Install Base
  • Case management
  • Complaints & Return Management
  • E-Service
  • Internet Customer Self Service
  • Q&A

06.Internet Sales & Loyalty Management

  • Overview of Internet Sales
  • Shop & User Management
  • Product Catalogue Management
  • Order Processing
  • Loyalty Management
  • Membership Management & Handling
  • Rewards & Points Management
  • Loyalty Integration with CRM Agent Inbox
  • Batch and Product Determination
  • Q&A

07.“CRM- Marketing”

  • Marketing Planning & CampaignManagement
  • Marketing Planning and Campaign
  • Management (Marketing Planner,Product Selection, Partner Functions,
    Generic Actions, Campaign Execution)
  • Personalized Mail Forms
  • Marketing Calendar
  • Customer Segmentation
  • External List Management
  • Trade Promotion Management/Deals
  • Lead Management
  • Opportunity Management
  • Lead Management
  • Activity Management
  • Marketing Analytics
  • Q & A

08.Transaction Processing

  • Business Transaction (concept and structure)
  • Business Transaction Customizing
  • (header, item, item category determination)
  • Document Flow
  • Status

09.Activity Management

  • Activity Types
  • Activity Structure
  • Follow-up activities


  • Processing Actions, Process Flow
  • Conditions


  • Pricing and Tax Determination in SAP CRM
  • Review of Transaction Codes

SAP CRM Training Demo

Contact Us for SAP CRM Online and Classroom Training
venkat: 9059868766
email:[email protected]
Address: PlotNo 126/c,2nd floor,Street Number 4, Addagutta Society, Jal Vayu Vihar, Kukatpally, Hyderabad, Telangana 500085

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Updated: May 11, 2017 — 4:44 am

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